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Can WorkBuddy write images and text for official accounts? First, provide the content and posting criteria

Can WorkBuddy write images and text for official accounts? First, provide the content and posting criteria

AI Q&A Admin 2 views

WorkBuddy can help you write images and text for your public account, but don't just say "write a viral article." A more reliable approach is to clearly explain the material, readers, brand tone, banned statements, and publishing goals all at once, so that the structure is developed first, then the main text is expanded.

Tencent's Technology Public Welfare Digital Toolbox includes the application direction of "using WorkBuddy to generate official account images and text with one click and synchronize the draft box," which is suitable for event reviews, project introductions, public welfare cases, product descriptions, and internal promotional materials. It saves time on organizing materials and building structures, but it doesn't mean you can skip fact-checking.

Providing material is more important than giving adjectives

Many people write "be more professional, have a sense of spread, and don't be too aggressive," but such descriptions have limited help for AI. More effective is to provide specific materials: event time, participants, core data, personal viewpoints, image descriptions, required project names, and what should not be written.

If the article is to be published on behalf of an organization or brand, the publication criteria should also be supplemented. For example, whether first-person proposition can be used, whether promise effects are allowed, whether exaggerated words should be avoided, and whether disclaimers need to be kept. WorkBuddy can polish the expression, but the responsibility for publishing remains with you.

It is recommended to complete it in three rounds

In the first round, just let it organize the material, output a list of facts, and provide missing information. In the second round, it gives 2 to 3 headline directions and article structures, and you choose one. In the third round, let it expand the main text and handle subheadings, paragraph length, and closing actions according to the reading habits of the official account.

This approach is a bit slower than generating the full text at once, but it's easier to avoid content deviation. Especially for articles on public welfare, healthcare, education, finance, and corporate client cases, the boundaries of material and factual accuracy are more important than the writing style.

Before publishing, you must manually check what you need

Focus on four types of issues: fabricating data and personal opinions; Whether internal information is written as public information; Whether there are images or references with copyright risks; Whether to write "suggestions," "plans," and "attempts" as results that have already occurred. AI writing is the easiest to fully express the tone, but real publishing shouldn't be just about smoothness.

Therefore, WorkBuddy is best suited for writing images and text for public accounts, handling the steps of "organizing materials, building structure, generating initial drafts, and refining and rewriting." The final headline, facts, compliance, and publication standards still require manual scrutiny.

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